Jeep Australia recruits celebrity chef Ben O’Donoghue

Ben - JEEP-23

Friday 29th December 2012: The Fiat Chrysler Group announced that Australian Chef and television personality, Ben O’Donoghue, has been signed as an ambassador for its Jeep vehicle brand in 2013.

O’Donoghue’s first call to action is the must-attend Jeep Portsea Polo event on Saturday, 12th January 2013, where he will serve delicious dishes for stylish Jeep guests who will descend on Portsea for the event.

O’Donoghue is thrilled to represent the iconic Jeep brand, and confirmed that when it comes to satisfying the discerning guests at the Jeep Polo Series it will be important to keep the menu simple, distinctive and inspiring.

“I can’t wait to get behind the Jeep Grille and serve dishes which are true to my style of cooking – simple fare with a strong focus on fresh flavours,” said O’Donoghue.

At the Jeep Portsea Polo the Queensland culinary king will serve a grilled lamb mince kofta flatbread with quinoa tabouli, minted yoghurt and harissa, along with marinated Mt. Zero olive and buffalo mozzarella, heirloom tomatoes with wild oregano.

Sam Tabart, Fiat Chrysler Group’s director of marketing, said “Ben is adventurous, authentic and passionate which fits well with the Jeep brand and its mantra, ‘Don’t Hold Back.’  Guests at the Jeep Polo events will certainly be in for a treat this year with the star chef behind the Jeep Grille.”

Starting his career in Australia, O’Donoghue moved to London in 1997 and worked at the famous River Café before joining Jamie Oliver as executive chef at the exclusive Monte’s Club. Returning to Australia to work with Curtis Stone on ABC’s Surfing the Menu he quickly became an Australian household name. O’Donoghue has been based in Queensland since 2008 and has worked on his own TV series ‘Drive Thru Australia’ and appeared regularly on various television programs from Master Chef to Women’s Weekly Easter Special, whilst writing for Delicious magazine and penning two cookbooks with Hardie Grant.

O’Donoghue will be showcasing his grilling skills for guests of the Jeep Grille at the Jeep Portsea Polo at 12:30pm on Saturday 12th January, 2013. O’Donoghue will then tour with the Jeep National Polo series, manning the Jeep Grille at the Jeep Polo in the Valley in WA, the Jeep Kurri Burri Polo Classic in NSW and the Jeep Australian Open Polo in QLD.

-ENDS-

Media Contacts:

Lenore Fletcher, Director of Corporate Affairs, Fiat Chrysler Group Australia, +61 3 8698 0269, +61 408 320 797, Email: lenore.fletcher@chrysler.com

Tamara Weston, Corporate Affairs Coordinator, Fiat Chrysler Group Australia, Ph. +61 3 8698 0260, +61 438 566 374, Email: tamara.weston@chrysler.com

Jannah Flockhart, Senior Account Manager, AMPR, +61 3 9428 2299, +61 421 868 416, Email: jannah@ampr.com.au

Posted by ben in : events,

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